Introducing LeadConduit + LeadPerfection CRM feedback: Smarter lead optimization starts here
In lead generation, the moment a lead enters your CRM is only the beginning. What happens after that — whether a lead converts, moves forward, stalls, or is disqualified — holds some of the most…
Buy leads online: The best lead providers to consider
Growing a business depends on one thing above all else: a steady flow of qualified prospects. But building that pipeline isn’t always simple. Traditional methods like referrals, outbound calls, or organic marketing take time—and they…
Introducing Angi Leads and Angi Ads integrations in LeadConduit
As the lead generation ecosystem continues to evolve, it’s critical that integrations keep pace with changes in how data is delivered, structured, and supported. To ensure long-term reliability and improved data handling, we’re excited to…
Lead Generation World 2026 recap
The ActiveProspect team kicked off the year in signature fashion with a return to Lead Generation World (LGW) 2026. Long regarded as the premier event for performance marketing and lead generation professionals, LGW 2026 once…
How to measure lead quality: A practical guide for marketers
Generating leads is easy. Generating good leads is not. For many marketing teams, lead volume looks healthy on the surface—forms are filling, campaigns are converting, CPLs look reasonable—but sales teams still complain, pipelines stall, and…