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Writing

18 results

Practice, a book on design and craft by Figma
May 7, 2025
By Amber Bravo
What does it take to master craft? Patience, precision, and a willingness to push boundaries.
Inside Figma
Config
Culture
Thought leadership
Design
Writing
Version control: How a UX writer weighs one word against another
April 17, 2025
By Henry Freedland
In UX design, a single misplaced verb can lead users astray, frustrating their expectations and creating confusion. That’s why UX Writer Henry Freedland chose his words very carefully when he was brought in to help polish a new prototyping feature.
Inside Figma
Writing
UI/UX
Prototyping
How eBay built a bridge between brand and product with Figma
March 13, 2025
By Carly Ayres
When eBay set out to document their design system, they didn’t just want a reference guide—they wanted to create an experience where teams could find inspiration and excitement in their work.
Maker Stories
Design systems
Writing
Design
Engineering
UI/UX
Figma Design
Why everyone can (and should) be a great storyteller
March 4, 2025
By Carly Ayres
The best products, designs, and ideas come from people who can clearly articulate their vision, regardless of their role. Here’s why writing matters—and how to be a storyteller who brings ideas to life.
Insights
Writing
Design thinking
Brainstorming
Thought leadership
Design system 103: Design system documentation that drives adoption
January 23, 2025
By Carly Ayres
Clear documentation transforms abstract design principles into practical tools. Here’s how leading teams build and maintain living documentation that evolves alongside their design systems.
Insights
Design systems
Writing
Design
Engineering
UI/UX
Figma Design
The rise of the generalist
January 9, 2025
By Carly Ayres
As AI handles specialized tasks with increasing sophistication, the ability to connect dots across domains has never been more valuable.
Insights
Writing
Design
Engineering
Thought leadership
Six memos for the future of digital creation
January 9, 2025
By Amber Bravo
We turned six big ideas percolating around the Figma office—written from the perspective of devs, designers, analysts, writers, PMs, card-carrying generalists—and put them on record. Here’s a look at what’s on our minds for 2025.
Insights
Thought leadership
Design
Product management
Engineering
Writing
Making space for a handmade web
January 9, 2025
By Chia Amisola
There’s a resurgence of small, handcrafted sites challenging the current trajectory of the internet. Joining the movement is as simple as making your own.
Insights
Design
Engineering
Thought leadership
Writing
When to off-road the product roadmap
January 9, 2025
By Avantika Gomes
The product landscape has changed. It’s time our product development process changes with it.
Insights
Thought leadership
Design
Writing
Welcome to The Prompt
June 26, 2024
By Amber Bravo
AI promises to reinvigorate the way we design and build, but how we realize that potential is still an open question. By answering a series of prompts, leaders in this rapidly evolving field take stock of where we stand, what the limits are, and where we’re bound to grow.
Inside Figma
AI
Culture
Thought leadership
Writing
Design
Engineering
Config
Meet Figma AI: Empowering designers with intelligent tools
June 26, 2024
By Kris Rasmussen
We’re introducing a suite of AI-powered features to help you push past creative blocks and bring your best ideas to life.
Inside Figma
Config
AI
Product updates
Prototyping
Productivity
UI/UX
Writing
Design
Design systems
Figma Design
News
Figma’s 2023 Handoff
December 7, 2023
By Amber Bravo
We’re ushering in the new year by reflecting on some of the big moments, ideas, launches, and lessons we’ve learned along the way. Join us in taking stock and signing off to 2023, and bringing the best of Figma into 2024.
Inside Figma
Culture
Thought leadership
Writing