AI SEO
10 things Semrush One lets you do that you couldn’t do before
Semrush One introduces new tools that enable marketers to monitor AI visibility, track prompts, assess brand sentiment, and streamline content creation.
How to vibe-code an SEO tool without losing control of your LLM
Vibe coding isn’t just prompting. Learn how to manage context windows, troubleshoot smarter, and build an AI Overview extractor step by step.
AI agents in SEO: A practical workflow walkthrough
A practical look at how AI agents like n8n automate SEO workflows, from scraping to structured delivery – and where they fall short.
LLM consistency and recommendation share: The new SEO KPI
Traditional SEO metrics miss recommendation-driven visibility. Learn how LCRS tracks brand presence across AI-powered search.
Retire these 9 SEO metrics before they derail your 2026 strategy
Organic traffic, average position, and DA won’t prove SEO ROI. Here’s what to retire – and the revenue-focused metrics to track instead.
The authority era: How AI is reshaping what ranks in search
From PageRank to AI Overviews, Google’s understanding of authority evolved. Here's why brand legitimacy now drives sustainable visibility.
44% of ChatGPT citations come from the first third of content: Study
ChatGPT pulls most from early sections, favoring direct definitions, balanced tone, and dense entities, new research finds.
AI search KPIs: Focus on inclusion, not position
AI users consider 3.7 businesses per response, and 60% decide without clicking. Here’s what that means for your AI visibility strategy.
How to apply ‘They Ask, You Answer’ to SEO and AI visibility
AI rewards clarity over spin. Map real buyer questions on pricing, problems, and reviews to win trust, citations, and sales.
How to build AI confidence inside your SEO team
From shared tool selection to celebrating wins, here are four practical ways to reduce fear and turn AI into a strategic partner.
Why AI optimization is just long-tail SEO done right
LLMs still rely on search, shifting SEO from head terms to the long tail. Here’s how to use AI to uncover real customer questions and win.
Rand Fishkin proved AI recommendations are inconsistent – here’s why and how to fix it
AI outputs vary because confidence varies. Corroboration and entity optimization turn inconsistent AI visibility into consistent presence.
Cloudflare’s Markdown for Agents AI feature has SEOs on alert
Cloudflare will auto-convert HTML to Markdown for AI crawlers, cutting tokens by 80% — but it may encourage cloaking.
If SEO is rocket science, AI SEO is astrophysics
AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.
How social discovery shapes AI search visibility in beauty
Beauty brand visibility in AI search is increasingly shaped by social discovery and third-party validation.
Why video is the canonical source of truth for AI and your brand’s best defense
A five-minute video provides more data for an LLM than most blog posts. Here’s how to maximize your brand’s surface area for AI retrieval.
Generative engine optimization (GEO): How to win AI mentions
A comprehensive guide to generative engine optimization, covering strategy, structure, metrics, and how AI discovery really works.
How AI-driven shopping discovery changes product page optimization
Product pages supply the data AI uses to recommend products. Learn which details matter most for AI shopping discovery.
What 4 AI search experiments reveal about attribution and buying decisions
AI search rarely appears in analytics, yet it shapes trust, shortlists, and sales velocity. These experiments show where measurement breaks.
Bing Webmaster Tools officially adds AI Performance report
New insights include total citations, average cited pages, grounding queries, page-level citation activity, and visibility trends over time.
How SEO leaders can explain agentic AI to ecommerce executives
Agentic AI is entering executive conversations. Here's how to explain what's changing, what isn't, and how ecommerce brands should respond.
What repeated ChatGPT runs reveal about brand visibility
Running the same 12 prompts 100 times shows how inconsistent ChatGPT brand recommendations are – and why AI visibility tracking falls short.
What Google and Microsoft patents teach us about GEO
Search patents reveal how AI search systems interpret intent, evaluate content passages, and build brand understanding in generative results.
Why GA4 alone can’t measure the real impact of AI SEO
Relying on GA4 alone leaves AI SEO analytics lost in the Bermuda Triangle of measurement. Learn what’s missing – and what to track instead.
Why content that ranks can still fail AI retrieval
AI systems don’t evaluate pages the way search engines do. Learn how extraction, embeddings, and structure determine reuse.
How PR teams can measure real impact with SEO, PPC, and GEO
A practical approach for tying earned media to search behavior, downstream conversions, and visibility in AI-generated answers.
How AI is reshaping local search and what enterprises must do now
AI now mediates how customers discover and choose local services. Learn how AI systems evaluate trust, data quality, and relevance.
What higher ed data shows about SEO visibility and AI search
Search behavior has evolved, but many SEO strategies have not. New research reveals what’s actually working to build visibility in AI search.
LinkedIn: AI-powered search cut traffic by up to 60%
LinkedIn says Google’s AI Overviews cut non-brand B2B awareness traffic, forcing a rethink of how discovery works.
Are we ready for the agentic web?
The agentic web is emerging fast. Definitions, practical applications, and pros and cons help clarify what readiness really looks like.
Advanced ways to use competitive research in SEO and AEO
Learn how to combine SEO and AEO competitive research to uncover demand, shape positioning, and influence AI visibility before the click.
What 2 million LLM sessions reveal about AI discovery
From finance to SaaS, different LLMs win different jobs, which is why a single-platform AI strategy won’t work in 2026.
7 custom GPT ideas to automate SEO workflows
How custom GPTs can be used in SEO, with example prompts for planning, analysis, reporting, and technical work.
Is SEO a brand channel or a performance channel? Now it’s both
AI Overviews and zero-click SERPs have broken the traffic model. SEO ROI now depends on brand strength, not just rankings.
How to optimize for AI search: 12 proven LLM visibility tactics
A roundtable of SEO’s most trusted voices explains how LLMs really surface brands, why shortcuts fail, and what's working now.
AI local visibility is up to 30x harder than ranking in Google: Report
Data shows AI assistants recommend only 1% to 11% of locations, revealing a massive gap between Google rankings and AI visibility.
AI recommendation lists repeat less than 1% of the time: Study
AI recommendations vary widely, even when prompts are identical. New data shows intent is consistent, but position tracking is mostly noise.
The future of search visibility: What 6 SEO leaders predict for 2026
AI search now handles discovery, decisioning, and transactions. Here’s what that means for SEO strategy in 2026.
How to optimize video for AI-powered search
Learn which video signals AI relies on, and how visuals, audio, transcripts, and schema shape search visibility and brand accuracy.
How to train in-house LLMs on your brand voice
Learn how to teach your in-house AI to write in your brand voice, with step-by-step guidance and free prompt templates to get started.